For the Last Phase

Here is my last list of choices from the commercials made by users for the #CrashThePepsiIPL activity. As the voting process for selecting the commercial from the common audience starts from 7th May and is supposed to go on till the 14th of May, let’s cast our votes to what we like the most, and make sure that the most deserving ones win this activity. As this is the last choice which I make, I have chosen six of them instead of five which has been my usual choice of number.

Crash the Pepsi IPL – The Robber
Uploaded by Ashutosh Joshi

Here is another commercial which I have been talking about. This is one advertisement which I liked from the first look itself. I checked this one again and didn’t like it any less. This is exactly the passion which is required with Pepsi and IPL in its raw state. Even with those rather quick moves to the top, this is how one can actually crash IPL when the match is going on. Just get to the top of a building with your favourite drink and see the action from there – yes, the scores can be checked from the mobile phone and all will be well at the top as long as it is peaceful. This is the first commercial for which I liked from the list, which is why a vote will be right there for “The Robber”.

Crash the Pepsi IPL – Ek Saathi
Uploaded by Sukrut Teni

I feel that this one has a certain amount of extra quality added to it, and the feeling that the protagonist seems to share is kind of like what I share with tea. The commercial does show how a little something can become more than just one thing. The shots are very nice, and there are points in the video when we can relate with more than one thing in our life. It looks very neat and seems to have been made with a lot of professional touch. There is a fine feeling that this commercial provides, and this becomes another advertisement for which the need for a vote has arisen.

Crash the Pepsi IPL – The fault in our Suhagraat
Uploaded by Anshul Agrawal

When I mention advertisements which begin with the first night, it might give the feeling that it is time to get me married. But the point still remains that this is a cute advertisement, and I have surely told that before. Everyone has the right to be disappointed in the absence of something, and here it is Pepsi, and the idea about the same has been nicely added to this video which makes this one have a certain advantage above most of the other commercials, but this is still not a finalist – let’s make this one get those public votes and be the People’s Choice Pepsi IPL Ad instead – after all, voting is in our power now.

Crash the Pepsi IPL – Hawww Pepsi!
Uploaded by Jai Sughand

As I have mentioned earlier, sometimes people do anything for a soft drink in an advertisement, and this is no different case. Still, this is nicely done and tells us that you need to keep an eye on your drink, especially when you are at college – well, you can’t really disagree with that, because it can happen to anyone anytime. In case of a doubt, sit with a Pepsi at a college canteen. This one also has a beautiful cast and they can surely act too. I would say that this is made better than how it would have been made by those professionals who come up with the commercials for soft drinks these days, and that deserves a vote.

Crash The Pepsi IPL – Pepsi Fangirl Letter
Uploaded by Abhay Raha

Well, almost everyone got fans these days, and in the case of some people, even their closest friends and relatives might be wondering why this person has fans. So, if the people who have become a curse to the lands can have fans, why not Pepsi? After all, Pepsi is not wandering around irritating people and spreading hatred. If Pepsi doesn’t deserve a good-looking fangirl who got nice letters to spread love, who does? Well, Pepsi surely gets luckier here, and lets add a vote for this nice effort too.

Crash the Pepsi IPL – Jahan Masti, Wahan Pepsi
Uploaded by S Bhavini

Here is the direct advertisement which I have been talking about, as it tells us that Pepsi doesn’t really need a commercial at all – you have to love the way the girl talks about the same. She smiles, takes the Pepsi out her bag, drinks it and becomes the commercial without anything artificial in it. This does seem quite natural, and it is a fact that Pepsi can work easily without a commercial. But as it is like a tradition to have an advertisement, may be this one would work nicely as the commercial which doesn’t go and do an overdose. I am surely in support for a vote for this one for the commercial of our choice!

I’m voting for the best ads in the#CrashThePepsiIPL activity in association with BlogAdda from 7th May to 14th May. Are you?

TeNy

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Making Further Choices

I hereby go back to the #CrashThePepsiIPL activity and choose a few favourite commercials for which I wish to vote for. As the voting process starts from 7th May and is to go on till the 14th of May, I hope that one of these advertisements which I list below gets to win. I have felt that they are quite close to making it to the top, as they are very interesting and innovative. You might need to have a look at these.

Crash the Pepsi IPL – The ‘Un’commercial
Uploaded by Prashanth Ramachandran

The Uncommercial as they call it here, is very good innovation, and you have to love some Pepsi advertisements without all those extra features that you see all around. This time, Pepsi has things simple and it will be nice to see this one the television. Yes, it is a commercial, but still not like those other ones, and we only need to know that it is Pepsi, as it you don’t need to keep saying that Pepsi is this or that, because someone is going to drink it when there is the need, and the need for a commercial is actually not there expect for having a certain need for an existence. Yes, the girl has done a very nice job too. I am thinking simple right now, and I see the need to vote for this one.

Crash the Pepsi IPL – Ahead of Time
Uploaded by Paul Joji Kokkat

I have talked about this before and would do the same again, because this is an excellent innovation of the basic idea which has always been there with fighting for the drink, especially Pepsi. Here they have made the same thing better, and there is no possibility of finding fault with any of the details. They have made the right shots and have managed to cut right where it should have been cut. You will see the details, and it is impossible not to think that this was not professionally made. Who needs Jacques Kallis and Virat Kohli playing in a packed stadium when we can have innovation with common people? This one is like made for the common man, and I would surely want to vote for this commercial too.

Crash the Pepsi IPL – #ThePerfectPartnership
Uploaded by Saachi Agrawal

I somehow missed this one at the first look at the video collection as there were many of them, but not with the smaller list of finalists – this one is sure to catch one’s attention at the first watch itself. In this video from Saachi Agrawal, you have to love how things come together in the end, and you know how the strangest things will begin to have a meaning. The pieces of the small puzzle come together in the end, as there is something awesome which comes out of what seems to be an annoying or ridiculous thing. Yes, there is more than what meets the eye with one’s life, and this is another commercial for which I will vote because of the innovation – nice collection of drawings used too.

Crash the Pepsi IPL – Living It
Uploaded by Kaushal shah

This one has surely made the point by bringing to almost all parts of life. Yes, we see the bottles and cans of Pepsi all around the bakeries, restaurants and even smaller shops, but not really used in the way as it is shown in this advertisement. Here, we see it as part of our lives, and it is surely a big boost to the brand. Well, it might be exaggerated, but not by that much, and we will surely admire it by the way in which it is presented. You can use the cans for the last two occasions for sure, and it is just unfortunate that I don’t play the games any more. I wish to give this one a vote too, because it has made the point so well and it has given an extension for the existing ideas.

Crash The Pepsi IPL – #We Unite Nations
Uploaded by Santhosh Naga Rajan

This commercial is nicely created with colours, and seems to make a fine point with the idea of IPL, even as the game is not what it used to be. IPL might not be that awesome as it used to be, but this advertisement surely has the core at the right place. The ultimate aim of the game here should be to unite people, not through the states of India, but from all around the world. By using these colours and the cricketing imagery, this one surely lets us know what IPL can do as long as all the scandals and the thoughts of hatred are kept away from the sport – this could surely use a vote.

I have made all these choices from the #CrashThePepsiIPL activity finalists list, and I hope to add a few more to this with a possible second part to this post. I do hope that the best ones win the most public votes and go on to become the People’s Choice Pepsi IPL Ad. Let’s use our right to vote here too, and being in the world’s biggest democracy, we have to put it to the best use as we make the choices which we think are the best.

I’m voting for the best ads in the #CrashThePepsiIPL activity in association with BlogAdda from 7th May to 14th May. Are you?

TeNy

Crashing the IPL Again

Coming back to those videos which were made as part of Crash the IPl programme, there were a few which could have been made better with a few changes. There is innovation hidden right there which haven’t really come out as expected. But a few changes are sure to bring enough power to to these advertisements and they can be used by the Pepsi a lot better than their winners and finalists or their own Ads!

Crash the Pepsi IPL – “Craze for Pepsi”
Uploaded by Nikita Pagare

It is always better to go back to old model of gaining things – that is to scare people, especially when there is no scope for a civil war in the house. This is something that can work wonders. But this could have been better working with more than just the hair. The Grudge model is not that effective for everyone, and if Anniyan was intended, this is the wrong hair. A little bit more make-up would have been done a lot of favour to this advertisement. There is nothing about jumping from the top of a cliff or building – this is a simple thing to do.

Crash The Pepsi IPL – “Do it Abhi!”
Uploaded by Mikhail Shah

I thought that this was well shot and worked with the basic idea of getting one’s love very well even though this works on a luck based situation rather than anything else. Still, there is nothing special about it – may be they could have used the first and the last few seconds to generate the same. You have to applaud the quality of this one though, and the cast is also very good and suitable. It is just the punch which was needed, and may be if this had a very much longer version, things could have worked in a more special way.

Crash The Pepsi IPL – “Jeeto par pyar se”
Uploaded by Ayush Sapra

There is the idea of winning and then being magnanimous. It is only fair to be good after being victorious – not being like those bloody conquerors of the past. May be this one could have had more focus on the same and finally coming up with the Pepsi. More detail could have done the advertisement a lot more good, as this is more like something we have been knowing and watching other forms for quite a long time. Still, there seems to be an attempt to make it much better with this one.

Crash The Pepsi IPL – “#LiveItAbhi”
Uploaded by Sanghamitra Dasgupta

I think that it is time that Pepsi uses some animation for their advertisements. This is more like an advertisement which could have gone out of being this simple because this idea of things getting better with a drink has been used so much everywhere. But it is still good to watch as an animated alternative. May be there could have bigger twists in the desert, and Pepsi can always come up better animation if they use this. Seeing some of those advertisements which not much acting and the others with random celebrities who do more bad than good, may be this is the need for the day.

Crash The Pepsi IPL – “Meri Pepsi”
Uploaded by Sachin Barthwal

I feel that this advertisement do have the potential to be a lot better with the fight over Pepsi. A number of sequences showing the battle over Pepsi could have made this a nice treat, and a good amount of scenes could be added over there, with them ending quick enough but making the desired impact. We have seen funny fight scenes nicely done to good impact, like in the movie Angry Babies, and this needs to shift its focus to making such interesting fun with Pepsi being at the centre of all action. No, don’t go too much further, but keep it funny enough.

***This blog post is related only to those advertisements which I thought could be better, and would have worked nicely as the Pepsi Ads with changes being made. It is only about those which I have personally thought to have potential and has no relation to the best that could be. It is just an opinion and not a judgment, and so you needn’t bother about why another advertisement was not selected over one of these.

Check out the #CrashThePepsiIPL videos & participate in the activity at BlogAdda

TeNy

We Have Our Favourites

It is always easy to find your least favourite advertisements, because there are more terrible or at least bad ones on the television than the good ones. It is like we don’t really have the right to watch a good advertisement and be happy enough to buy the product. No, the advertisement satisfaction is rarely there for the audience, but I am still going to share five of them which I now remember as the interesting advertisements which had caught my attention in the past.

There is no claim that these are the best ever in the long history of television, but there is the certainty that these are interesting, funny and making us more inclined towards the product which we would check on a day. When given a choice along with the competitors, I am sure to think about choosing one of these. I would leave the emotional ones out of this list, and do leave your love for controversies out of this post, as you are expected to be seeing these for the funny ones which they are.

5. Naukri.com – The Name Ad:

This one has our attention in the right way and also makes the point without pretensions. This was actually the first time I heard about Naukri.com, and this surely had me interested. There was a certain controversy that the name shouldn’t be used, but then, can we find a name which has no such problems? Well, as it is us who always have such problems, I am going to suggest two names which will be safe: Quetzalcoatl and Teotihuacan. I am sure that the people having problems over names can use these in their own advertisements after pronouncing them with ease. Some people will always find problems with good advertisements, and they deserve only those terrible ones.

4. Micromax – Superfone Ninja Ad:

I liked this one because it had a twist and it strikes us with just those few seconds of awesome turn which makes the advertisement something else. In the beginnings few seconds, I was wondering where this advertisement is heading to and was hoping to hate another ridiculous one which leads to some perfume or condom nonsense, but then there was the twist. At 0:37, the lady says that she is programmed for that, and then we know. I have never been interested in a Micromax mobile, but this one still had my attention. This proved that Indian mobile set companies do have better ideas than the foreign ones and could understand how to get the attention of the viewers. Then there is Gabriella Demetriades as Aisha.

3. Fevikwik – Todo Nahi Jodo Ad:

Fevikwik has had some nice advertisement campaigns and this one is sure to have a prominent place in the list. Just don’t go into the minor details, but lets understand the point, as they have used the symbol of Indo-Pak relationship which is broken and hopes that it gets mended just like it deals with the Fevikwik mends the broken things. There should be no broken things as well as broken relationships between neighbours. Spread love and not hatred, and this advertisement is right there in speaking to its viewers about the same. Well done, Fevikwik. Once again this product has our attention, and I am sure to ask for Fevikwik and not anything else when at a supermarket.

2. Motorola – MotoRokr Ad:

I remember this as a really funny advertisement at its time and this was like the first advertisement with a Youtube video downloaded by me. Forget the Idea advertisements which had the same man and had all the attention for the wrong reasons, because this is Abhishek Bachan’s best ever – at least that is how I feel. The advertisement transformed the name of this Motorola phone into something which was not to be forgotten, and I even bought a Motorola phone at that time just because of this one. The best parts of it are the Mughals and police station portions. It also ends very nicely with another Motorokr moment to go on with the fine beginning.

1. Alpenliebe Pop – Babur Ad:

When you are frustrated with learning too much history, and then Babur from the book is standing in front of you! His son Humayun and grandson Akbar are also there and they gives the girl Alpenliebe Pop to get rid of her boredom while studying as history cannot be changed, but we can make it anti-boring. In the end she even asks them if they are in Facebook, and they replies that they are only in the text book. Then you have to love Shweta Tripathi in this one, she is so good with her expressions, and this is the advertisement which has actually caught my attention for being creative. I would be interested in having this Alpenliebe while reading History!

I am joining in on all the Pepsi IPL action in my own style with the #CrashThePepsiIPL activity at BlogAdda.

This Pepsi IPL, it’s not just about cricket. It’s time to crash with your own created ad! Make your own Pepsi ad & if it’s chosen, it could play on TV during Pepsi IPL! And hey, it doesn’t end here… Even if you’re chosen as a finalist, you stand a chance of winning a prize amount of Rs.1 lakh! So what are you waiting for guys?

TeNy

The Worst that We See

We are forced to watch some of the worst advertisements because we have to look at the idiot box at times, and now even Youtube is doing the same. I have hated the motor-bike advertisements so much and I never wanted to talk about them (especially of Bajaj Pulsar) – most of those which we saw on the screen never really had anything to do with a particular bike. The same is the case of many others, but the ones I list below pretend that they are so awesome, while they are nowhere near doing that.

Special mention: Fair and Lovely Ads
I have always found the Fair and Lovely Ads more absurd that anything I have seen on the screen. There was rarely a moment for the Ad when it was not racist, and a lot of us had shamlessly fallen into that fairness cream trap. They have been making Indians too attached to turning white and looking down upon the people with darker skins. There was even a version for men, and this should been discouraged a long time ago; but at least we don’t see much of this one, or may be I am not watching enough of the television.

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5. The 5 Star Ads
I have to agree that this one began nicely, but then went on to become so repetitive and irritating that nobody really cared about any new advertisements. They actually end up making the chocolate feel like a certain kind of drug, or rather what makes people so stupid and unable to really use their brains in a proper way. It is very close to attaining the zombie status for those who eats them, which is possible with the next advertisements. They can surely think about making such advertisements.

4. The Boost Ads
The Boost Ads have finally succeeded in making sure that the Indian cricket team remained the champions – may be the heroes of our times stopped drinking Boost, and Dhoni never actually tried which is why Australia is the present champion. Boost is no longer the secret of anybody’s energy. Just by putting a number of cricketers in an advertisement, nothing gets better – this is just like a number of Ads with whom there can be a draw; there are too many celebrities and no sense about making a good advertisement. These let us know that some are people running short of ideas.

3. Airtel lovers Ads
The worst and the most irritating lovers were these who plagued our television sets for some time until getting extinct – may be they got divorced even before getting married, and it is only a fair thing. What the advertisement makes clear is that lovers can be really irritating and it is only fair not use the kind of mobile connection which these people use. It was just not working with its fake love content, and has no positive impact made in favour of getting new customers – it did have the ability to work reverse though, may be it brought more people to Vodafone, BSNL and others.

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2. The Thums Up Ads
Yes, everyone wants to jump off a building or a cliff and Mountain Dew would say the same “thumbs up” and applaud after you fall on your head. This has never really made any sense at all since it started bothering us on the television. Don’t we all just want to have these bottled drinks rather than think about making a sincere attempt to kill ourselves? I would consider these advertisements more like inspiring suicide rather than anything else. People have to drink these when they are thirsty, not when they are adventurous.

1. Idea IIN Ads
With their worst advertisement being the one which says that everyone has to do engineering, and join something which starts with “II”, and proclaiming that Idea is the only hope that they have with the internet, this mobile network has gone and found a new low. It also teaches the audience that the girls who aren’t allowed to go to college can be and should be happy with just the best andriod phones with internet from Idea. These are only two of the problems of a series of pathetic advertisements. All advertisements which come from them fight hard to outsmart the other to be even more worse.

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I am joining in on all the Pepsi IPL action in my own style with the #CrashThePepsiIPL activity at BlogAdda.

***The images used in this blog post are from the Official Facebook Pages of these products.

This Pepsi IPL, it’s not just about cricket. It’s time to crash with your own created ad! Make your own Pepsi ad & if it’s chosen, it could play on TV during Pepsi IPL! And hey, it doesn’t end here… Even if you’re chosen as a finalist, you stand a chance of winning a prize amount of Rs.1 lakh! So what are you waiting for guys?

TeNy

Terror of Advertisements

A few things that disturb me include the quality of the advertisements that we see on these days. Yes, there are a few nice ones like the Alphenlibe Anti-boring Ad which has been one of my favourites, and the Zoozoos of the Vodafone’s past were nice, the latter making me shift to Vodafone from the dead Uninor. Idea has been always eating my brain with those Sirji Ads and now they have come up with so many of their terrible Ads between the Malayalam version of Who Wants to be a Millionaire/Kaun Banega Crorepathi – Ningalkum Aaakam Kodeeswaran has too many of them! Idea Internet Network = University = IIN? Seriously?

1. The bakery drone maker of IIN: I am surprised that Idea could go this low. No, you are not empowering the youth here, but making them believe that only by studying in IIT that you can be someone who is of significance in this world – even the IIN (Idea Internet Network) is made to sound like IIT making the people who study in regular college seem like idiots. Yes, if you don’t get admission in IIT, you needn’t study more and they make it clear. Be an engineer, and you can use internet to make the best gadgets of India; that is all right there – you will be awesome that way.

See this Vodafone Ad? This is enough. A lot better simple Ad here.

See this Vodafone Ad? This is enough to make a good point without lying.

2. The IIN girls who never go out: Yes, they don’t send women to college, but nobody cares to change that and to make sure that the female members of that village also have equal chances. If you have a mobile phone with Idea internet connection, women can stay locked in their houses. The kind of land where women are not allowed to go to college and study, can have the best android phones and 3G internet which the girls can use without any restrictions. Good bye, logic. You were never even in the extended picture.

3. The IIN student who searches for brain: Why would someone need internet to decide what to study? What a student needs is the brain to make decisions for himself and he can always choose the books instead. If someone thinks that the not-so-authentic information in the internet equals or is better than what he or she studies at the university, Indian Government can just ban all universities and tell the citizens to come and write exams which can be conducted every six months or so.

4. The IIN teacher who uses internet to teach: Here is the dumb teacher who thinks that she can only use internet with Idea, and still she is not fired. She can’t read books, and therefore chooses to use internet to teach students. This internet addict thinks that everything which is found on internet is true and updates her classes according to what all that she can find there and not from the books. I am glad that I finished the school early and won’t have to learn from a teacher like her.

BSNL doesn't need Ads. Yes, their Ads are not good either, but they don't need it.

BSNL doesn’t need Ads. Yes, their Ads are not good either, but they don’t need it.

Did Idea invent internet? It seems to be trying to make people think so. Internet is not the best place to study, dear Idea – it has too much of abuse, porn, hatred, wrong information and everything which can make the place the worst university to study. Internet can help for some knowledge, but is no real teacher. There were those terrible Honey Bunny Songs, No Ullu Banoing, What an Idea Sirji, and now this. This is the lowest point. I have once been a customer of Idea before using Airtel and Uninor. I am now using Vodafone – until they outsmart Idea in making such disgusting advertisements. I also do keep a BSNL number. My whole house has turned Idea-free due to their advertisements.

There are other Ads like those of Imperial Blue which generalize or stereotype men, and those Pepsi and Boost advertisements which bring too much of the Indian cricket team without knowing any of innovation. The jewelry advertisements of Kerala are very much unbearable as you can guess easily. Those irritating bike Ads with stunts are the perfect examples of having no creativity at all. Then there are the people of the toothpaste who come into bathrooms after kicking open the doors – do they do any good?

***The images used in this blog post are from the Facebook pages of Vodafone Kerala and BSNL Kerala which are the network connections which I use. I really hope that there are better advertisements for Idea too, so that I can watch the television programs in peace. And please value books more than internet. Thank you.

TeNy

Bringing Back that Touch

Watch the video to witness Nimrat and Parambrata #BringBackTheTouch. Check http://www.pblskin.com/ for more.

*Here begins another story. All the photos of kittens used are mine, and are intended just to show “the touch”.

It had been a long time since they talked. It was the big day that spoiled everything. Nothing had worked as they wanted, and the situation had brought the worst in them. They were pretty much confident that nothing was to be done to improve their relationship. Each and everyday, they used to call someone who could inflate their egoistic sides and take them to another level. They were blessed with some nice friends who loved to see them in trouble due to jealousy about their happy life.

Even as his parents had gone to New York to visit their grandparents, her father’s home was set just at the neighbouring flat, and so it was easy to run away from home – even as she was staying there now, she could come back at regular intervals and take what she wanted. She would just go into their home when her husband was not there, and would take her things to her father’s home. She thanked God for such an opportunity, and hoped that she would be more awesome alone.

Notice that touch on the tail - & the innocent expression :D (taken on my GT-B7722)

Notice that touch on the tail – & the innocent expression 😀 (taken on my GT-B7722)

It was the story of the couple who was part of the biggest love story at the college or rather the colleges, as they studied in the nearby colleges for graduation. They met during a quiz program, and even as both didn’t have a high opinion of each other at that time, they became really close, and they joined the same college for post graduation, even as he had to change his major to get admission at the same place and she had to stay in the hostel. That actually went smooth compared to what was to come next.

As one of them belonged to the Christian Knanaya community which practiced a strict tradition of endogamy and the other belonging to a big Syrian Christian family with a huge, highly respected ancestry, sparks were going to fly, and they did. The former’s traditional hatred for love marriages and the latter’s addiction for their ancestry and social status had kept them away for three years until one day, a miracle happened in the form of his parents giving consent, and it was only seven months ago that her parents approved of the same.

“Are you doing this just to make us mad? When we agree to your relationship you don’t want to be in it. Do you want us to hate him so that you can love him?” asked her mother.

“Both of you won’t understand” replied her.

“It is only because we understood you that we agreed to your marriage” said her father.

“You know something? I am going to take all my things from there and is never going back to him” she added as she walked outside slamming the door with full force as her mother kept on staring.

“What are you staring at? She is obviously your daughter” screamed the father.

She ran into what used to be her home in full speed, only to ram into her husband dropping both of them on the sofa with torn the curtain over them. There was a moment of silence after the touch.

The kitty shows how to touch ;) (taken on my GT-B7722)

The kitty shows how to touch 😉 (taken on my GT-B7722)

“Do you really think that we should become a bad example of a love story after all these things we have gone through?” he asked.

“Absolutely not. As far as you can do the cooking today” she said.

“Is it Parachute Advansed Body Lotion that you are using?” he asked while holding her hand.

“Yes, that hasn’t changed during these days” she answered.

“Lets cook then. I think I will try to make dosa today” he said.

“Can we watch P.S. I Love You today?” she asked.

“And after that, 50 First Dates” he said as he rushed to the kitchen.

“And don’t forget the curtain” she added.

There was never the need for words to find an excuse or show the love, and even as they didn’t look at each other for days, there was the magic of touch, a moment which once again ignited the spark of love in them which had gone unnoticed in the busy life. They found passion, and realized the ultimate truth that there was no lack of love, and their romance had not vanished into thin air just because of an argument – Parachute Advansed Body Lotion believes you can #BringBackTheTouch.

This is written as a part of the Happy Hours campaign from Indiblogger and Parachute. Check the link for more details: http://www.pblskin.com. #BringBackTheTouch.

TeNy